Wiebke Wöltjen

Deichbrand Festival - Hamburg

Arousing emotions and inspiring people with aesthetics and communication – that’s almost how she would see it as her life’s work. The special soft spot for music and festivals was always there. For almost 7 years Wiebke has been Art Director at the DEICHBRAND Festival and ESK Events & Promotion GmbH respectively. Besides the DEICHBRAND…

Arousing emotions and inspiring people with aesthetics and communication – that’s almost how she would see it as her life’s work. The special soft spot for music and festivals was always there.

For almost 7 years Wiebke has been Art Director at the DEICHBRAND Festival and ESK Events & Promotion GmbH respectively. Besides the DEICHBRAND Festival they also do the ELBENWALD Festival.

In the meantime, festivals are much more than events – they have long since become firmly established and independent brands. For DEICHBRAND in particular, it is therefore especially important to highlight the personality and identity of this festival and to reflect it in the design and communication. Despite its size of 60,000 visitors, it is a very familiar festival and a lot of emphasis is placed on reflecting this both onsite on the grounds and offsite in all marketing.