Fabian Gerhartz
Fabian Gerhartz is head of the experiential & brand activation agency Lautstark in Cologne, managing director of the Jägermeister event agency White Rabbit in Berlin and advises Parookaville on marketing and brand issues with his brand partnership unit BRGHT. With agency clients such as Beck’s, Jägermeister, ALDI, Mc Donald’s, Moskovskaya, Warsteiner, Penny etc., he knows…
Fabian Gerhartz is head of the experiential & brand activation agency Lautstark in Cologne, managing director of the Jägermeister event agency White Rabbit in Berlin and advises Parookaville on marketing and brand issues with his brand partnership unit BRGHT. With agency clients such as Beck’s, Jägermeister, ALDI, Mc Donald’s, Moskovskaya, Warsteiner, Penny etc., he knows the area of tension between festivals and brands, knows how to leverage potentials and knows the discourse between culture and commerce.